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2001 shift could give mold makers whiplash


Jeffrey Mengel

By Joseph Pryweller
PLASTICS NEWS STAFF

CLEVELAND (June 29, 10:05 a.m. EDT) - The average-size toolmaker appears to be at a crossroads as it decides whether it can continue to operate, according to a preliminary report from accounting firm Plante & Moran LLP.

For some small companies, the decision is much easier, said Jeffrey Mengel, partner and plastics industry team leader.

"It might be cheaper for them to liquidate than continue to operate," said Mengel, speaking June 21 at Plastics Encounter Cleveland. "They have to ask how they are going to make money, and if they can't, what are they going to do about it."

The firm, conducting the survey every two years, found that those mold-making companies in the lowest quartile had reason to question continuing operations. Those companies, with average sales of $1.4 million a year, recorded profit of $135,000 annually before subtracting interest, taxes and owners' compensation.

But after deducting bank debt, those same companies only had a slim market value of about $80,000.
Meanwhile, large companies - with average sales of $8 million a year or more - recorded profit of $1.2 million. Those companies had a much higher market value of $7.35 million.

Preliminary survey results for 2000 came from 51 North American mold makers that were asked a series of financial questions. Plante & Moran would like to interview at least 25 more companies before releasing final results later this year.

For many companies, 2000 was a good year, said Mengel, based in Auburn Hills, Mich. Sales per employee increased sharply from 1998 results, with a median of $122,308 per employee. In a five-year period, company sales grew, on average, by 11 percent.

And the number of employees at each mold shop dropped, suggesting that many toolmakers added equipment to replace labor. About two weeks were cut from mold delivery times in the process, with the median shop building a mold in 56 days.

Yet profit remained an issue for small and midsize shops. And bank debt could be a problem for larger mold makers in 2001, with many indications pointing to a decline in tooling business.

"After a good year in 2000, they could be suffering a whiplash effect," Mengel said. "In good times, new sales volumes pay for debt. But in bad times, tool shops might find they still have an animal to feed [in bank debt from equipment purchases]. All in all, it probably will be a tough 2001."

The average-size tooling company recorded sales of $2.56 million and had about 24 employees in 2000, according to the results.

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Toolmakers share notes on ruthless market


Pete Mozer

By Joseph Pryweller
PLASTICS NEWS STAFF

CLEVELAND (June 29, 9:35 a.m. EDT) - Pete Mozer, president of Delta Tooling Co., does not even drink.
But, rhetorically speaking, he offered this advice to automotive mold makers beset right now by arid business conditions and disappearing profit margins: Just sit in the bar and wait for the traffic to clear.

"We have no control over the auto industry," said Mozer, speaking June 21 at Plastics Encounter Cleveland, a conference and trade show sponsored by Plastics News. "We don't have that much control over our customers. In the best of worlds, we love the industry. In other times, we learn how to deal with it."

A tooling panel at Plastics Encounter at times resembled a group therapy session or a special episode of Oprah. Mold makers from a garden variety of industries shared similar experiences, as they confront increasingly cold-blooded market conditions that do not always value the worth of a tool shop.

The panel responded to what is becoming a tough year for mold makers. Several entrenched U.S. shops already have closed their doors, and others are swimming upstream to gain back the work they had last year.

Some have made major adjustments. For instance, Dynamic Tool & Design Inc., a mold maker based in Menomonee Falls, Wis., shifted from its base electronics and telecommunications work - some of which has moved offshore or been sliced away - to new opportunities in medical and consumer products, said sales manager Matt Hagerman. Hagerman exhibited at the show.

"It was slow for awhile," Hagerman said. "We had to make an extra marketing effort this year. But we couldn't afford to sit still, either."

Compounding the problems, there might be too many North American tool shops chasing too few dollars.
That should lead to a massive industry consolidation during this decade, where as many as half the estimated 2,000-2,500 mold making companies in the United States are sold off or closed, said panelist Mark Teague, executive vice president of Midwest Tooling Group.

Midwest Tooling, an investment firm that owns four tooling-related companies, is searching for some of those experience-ripened candidates to buy. About half of U.S. toolmakers are what Teague termed "laggards," or those that have not kept up with technology or changing markets.

"Laggards usually have too few profits, too much debt or both," said Teague, based in Chagrin Falls, Ohio. "Business for them will continue to decrease. I'd define that segment as 'toast' right now."

But for other, more-prominent shops such as Auburn Hills, Mich.-based Delta Tooling, the addition of technology or new customers has not stemmed a sinking tide for automotive work. Delta - one of the largest mold companies in North America with 275 employees - has invested in such technology as in-mold lamination, formed partnerships in Germany and Switzerland, and opened a joint-venture facility in Mexico.

But for all its capital outlay, the market has not rewarded them, Mozer said. Customers demand price rebates of between 2-7 percent for tooling projects and do not pay toolmakers until about 270 days after mold delivery, on average, he said.

Meanwhile, virtually every project awarded is based on price, not quality or delivery, he said. And while tool shops undercut each other, they also are expected to shave off a quarter of the program price from the last time they were awarded the job, he said.

"And just when you're ready to start cutting steel, the job has been delayed, canceled or gone off for open bidding again," Mozer said.

That ruthless market spin led Delta to start a new strategic planning process last year. The company has reduced overhead costs and cut expenses as much as possible, while looking for new tooling opportunities in interior auto parts and other areas.

But the rebates must end for mold makers to remain profitable, Mozer said. To do that, all the major tool shops must together say no to large parts suppliers when they ask for price breaks, he said.

As chilling as Mozer's comments were, toolmakers in other end markets are stepping in the same quicksand.
"The auto industry can be especially vicious, but a lot of toolmakers seem to be struggling with the same issues," said panel moderator Jeffrey Mengel, partner and plastics industry team leader with accounting firm Plante & Moran LLP. "Some of the same rebate issues are starting to crop up elsewhere."

But mold shops can find the means to roll with the punches and survive a more-cutthroat industry, according to several panelists. One of those ways is to act globally and avoid a deeper rut of working with a few, local customers, said David Brown, president and chief executive officer of Brampton, Ontario-based StackTeck Systems Inc.

Brown's company operates three shops in Canada and the United States, all of which specialize in unique product areas. That helps the company avoid being trapped by a downturn in one market, he said.

But beyond StackTeck's diversification, a deeper change is facing toolmakers, he said. They must think big when it comes to customers but act like a small shop in efficiency, he said.

"You can't wait for the phone to ring," Brown said. "We work at a high level of artisanship and craftsmanship, but we can't move ahead and do what we need to do by relying on our reputations. You have to act now to take the next step."

The need to look globally for work is especially true in Canada, a nation of only about 28 million people. "We have to export or die," Brown said. "We don't have a big market to sell into."

Many Canadian shops have taken a large swatch of U.S. business. Even so, that is made more difficult by the need to invest in new equipment while keeping costs down, Brown said. "It's a very lumpy business, where you don't know when the next job is coming," he said.

The leaders find a way to confront global competition, said Teague, who estimated that only about 15 percent of North American tool shops fit that 'leader' category. Those companies have growing sales and profits, a diverse customer base, new technologies and high productivity levels.

And while low prices drive many sales, leading companies can gain business through improved quality or delivery, Teague said. Those companies can pick and choose their customers, too, and deselect those that cut margins to the bone, he said.

"You have to manage your customer base," Teague said. "Leaders create their own markets. They deliver to those companies that do not greatly lower their prosperity."

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Smart Bob II orders resin automatically


By Angie DeRosa

CLEVELAND (June 28, 10:35 a.m. EDT) - A new player is entering the market for vendor-managed inventory for plastics processors.

Lincoln, Neb.-based BinMaster Level Controls introduced Smart Bob II, a personal-computer-controlled system that will allow processors to increase automated resin buying. The system uses electromechanical sensors that detect when a silo is getting low on resin. The sensors are hooked to a PC with a dialup modem that can contact a predetermined resin supplier to order more material.

"Six months ago, this was unheard of," said Rich Tavis, product manager with the division of Garner Industries.
The unit lowers a weighted bob, or anchor, into the vessel until it contacts the material. Tavis touted the electromechanical system as being superior to ultrasonic sensors, because some plastics absorb ultrasonic signals, he said.

"Plastics in general are very difficult for ultrasonic sensors," he said in an interview at Plastics Encounter Cleveland.
Tavis said BinMaster is working with a major plastics supplier on an exclusive deal to use the system with its customers.

The Smart Bob II uses inventory-management software that can be networked so that everyone from operators to management has access to up-to-date inventory levels in graphic and file formats.

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Litzler absorbs Molding & Coating Technologies

By Angie DeRosa
PLASTICS NEWS STAFF

CLEVELAND (June 28, 9:30 a.m. EDT)
- Dip molding machinery supplier Molding & Coating Technologies is now a brand name of Cleveland-based C.A. Litzler Co.

Litzler, a Cleveland-based manufacturer of continuous processing ovens and machinery, disclosed the acquisition June 19 at Plastics Encounter Cleveland. Terms were not revealed.

MC&T was owned by George Heath Sr., who died in August, said Susan Kauchak, marketing coordinator.
"It was family-owned and they thought it was appropriate if someone else took over," Kauchak said in a June 27 telephone interview.

MC&T will remain in Cleveland with about 12 employees, officials said. General Manager Bill Urban said the product line fits well with Litzler's continuous processing technology. Litzler has no plans to acquire other plastics companies, he said.

The company is seeking to become more involved in trade shows and branch out by targeting smaller companies.
MC&T had 2000 sales of $3 million, according to company officials. They would not disclose Litzler's total sales.

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Mold-Masters expands offerings online

By Joseph Pryweller
PLASTICS NEWS STAFF

CLEVELAND (June 27, 4:15 p.m. EDT) - Mold-Masters Ltd. has filled in the blanks for its online hot-runner ordering system by offering more design tools over the Internet.

The company, based in Georgetown, Ontario, has upgraded its design option on its Web site, ww.moldmasters.com, to include complete hot-half sections for hot-runner systems. Tools on the site allow customers to position hot runners, resist injection pressures and provide better thermal management.

Mold-Masters first introduced its pioneering ordering and design Web site, called Merlin, at NPE 2000. While online ordering activity has been slow to date, many customers of the mold supplier have used the site to check system requirements and help with design, said Wayne Stoddard, manager of Mold-Masters' marketing services group.

The program configures the right system for a given application.

"We do see a lot of activity, from qualifying and checking systems to speeding program development," Stoddar said June 19 at Plastics Encounter Cleveland. "It's been an invaluable resource for that. And we expect ordering activity to pick up as more customers get used to the system."

The company also plans to complete work on its new Sumare, Brazil, plant by January, Stoddard said. Mold-Masters has invested $4 million to build the manufacturing plant and equipment already is in place.

The company also is developing plans to expand both its Singapore plant, which opened in 2000, and its facility in Baden Baden, Germany, he said.

The Brazil plant will start making manifolds, hot-half plates and other components and eventually could product complete hot-runner systems.

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Panel shows how staff development can reduce turnover


Wayne Wilson

By Joseph Pryweller
PLASTICS NEWS STAFF

CLEVELAND (June 27, 3:25 p.m. EDT) -- United Southern Industries Inc. used to have a pretty serious employee turnover problem.

Indeed, the large injection molder - with three plants and 325 employees - had seen the door spin like a carnival Tilt-A-Whirl since 1997. Annual turnover rates climbed from 253 people that year to 471 workers leaving the company in 2000.

"Our turnover figures have been pretty atrocious," said Wayne Wilson, corporate director of safety and training for the Forest City, N.C.-based company. "It had gotten out of control. We had to ensure that we turned out good-quality products, and our turnover was not acceptable."

So the company spent $2.3 million last year to develop a worker training program and give them a more regimented career path, Wilson said. Combined with monetary and other incentives, the program has helped employees foster a better attitude about work, he said.

This year, only 52 people have left United Southern. And the company expects to shrink that number even more through its certification program from the Society of the Plastics Industry Inc., plus new mentoring opportunities.

"You can't gamble with resources, and people are your best resources," Wilson said. "We've given them more active participation in the company and helped increase their self-satisfaction."

Even with the economy dipping this year, work-force development remains a major issue - and a key source of headaches - for many molders and toolmakers. Several of them discussed their coping strategies June 21 during a work-force development panel at Plastics Encounter Cleveland.

"It always affects productivity, no matter what the economy is like," said William Saborsky, vice president of corporate human resources for Corry, Pa.-based Erie Plastics Corp. "We'd still like to add good people."

Saborsky's injection molding company, which has more than 450 workers at two plants, also has a singular problem. Its main location in Pennsylvania sits about 55 miles from a major city, making it difficult to recruit workers.

"You have to go over the mountains and through the woods to reach us," he said.

Like Wilson, Saborsky stressed career development for the diverse work force. The molder tapped state and local grant funds to help pay the costs of training, working through local skills centers to develop engineers. Curriculum at area colleges was developed around the needs of Erie's work force.

And the company started a leadership development program to allow senior workers to mentor others in how to manage a business, Saborsky said. Twenty-six people have gone through that process.

"When we tell recruits how we develop people, we have the wherewithal to back it up," Saborsky said. "It makes recruiting a lot easier."

Mold maker and molder Tech Mold Inc. of Tempe, Ariz., has gone down another path, starting a four-year apprenticeship program for its rawer recruits. Classroom work at area technical and community colleges is balanced by time spent on the shop floor with a mentor, said Karl Szanto, Tech Mold vice president of operations, at the show.

More than 60 experienced employees currently work with 11 apprentices, Szanto said. The result has been more efficient and punctual workers and wage increases for employees who prove their benefit to the company through training.

"Of course, after the apprenticeship is over, they are free to work someplace else," Szanto said. " But most good apprentices stay. The investment we make with our employees provides the future workers for us."

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Step2 stepping up to challenge of economy


Tom Murdough speaking
at Plastics Encounter.

By Angie DeRosa
PLASTICS NEWS STAFF

CLEVELAND (June 27, 12:25 p.m. EDT) - In an uncertain economic environment, Step2 Co. Chairman and Chief Executive Officer Tom Murdough didn't sugarcoat his message to machinery manufacturers, processors and compounders in his keynote address at Plastics Encounter Cleveland: It's time to fight back.

Step2's strategy? Focus on international sales, product innovation and developing alternative methods of distribution.

Although he would not elaborate, Murdough said distribution options will be a "major thrust" for the company, whose sales stagnated at $100 million last year. And don't rule out recycled materials for the manufacturer, whose primary material is linear low density polyethylene.

"It's possible," he said as he addressed the question from an audience member. "At this day and time, we're very slow to rule anything out."

Murdough encouraged the audience to consider the growing sector of international sales, which represents more than 20 percent of his firm's business today.

New President John Sinchok disclosed in a May 11 interview that the company is eyeing expansion in South America, but Murdough did not give further details. The deal would be similar to the company's license agreements in Asia, Sinchok said. Step2 also has a rotomolding plant in Coleraine, Northern Ireland.

"We're in it together," Murdough told the crowd of 85. "We've all got tremendous challenges in responding to the changing market. Our challenge is to make you aware and encourage cost effectiveness in all you do without losing a position of integrity."

The retail environment has been Murdough's nemesis, as accounts from the top six retailers represent 70 percent of Step2's business.

"You've got to have the volume of these people to make it a go," he said.

Facing the challenges of just-in-time shipping and demands for price reductions, Murdough admitted his company was slow in responding to retail market changes.

"The buyer doesn't care about quality," he said. "We're now reducing weight of some products, bringing that down to an acceptable level that allows us to come in at a competitive price. That's something that's difficult to admit."

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Australia's Profile Automation plans U.S. site

By Angie DeRosa

CLEVELAND (June 27, 11:45 a.m. EDT) - Dural, Australia-based Profile Automation is moving into North America with a Los Angeles distribution and training facility scheduled to open within three months.

The maker of leak-detection machines is starting small for its North American expansion, said co-owner Thomas Mitchell. The location will be a shared facility with an Australian company not affiliated with the plastics industry. Mitchell would not disclose his company's investment in the facility, where it also will conduct research and development for its newest foray into sprue-picking robots.

"Injection molding is a much bigger market, and getting into sprue pickers will help our bottom-line growth," Mitchell said during a June 21 interview at Plastics Encounter Cleveland. "I think there's an increasing market for sprue pickers."

The company will release its first model in August. According to company literature, it is finishing a high-speed, 20-inch sprue picker with a 0.3-second take-out time for low payloads up to 8 ounces. The company also is building a standard sprue picker for payloads up to 4.4 pounds.

The units will be equipped with new software that allows an operator to program a simple routine and save them with a product range, Mitchell said.

The company also displayed a leak technology machine with auto tuning for the detection of small holes. The method allows an operator with very little skill to set up a machine and test at quick rates, Mitchell said. The unit can be adjusted to test bottles from 2 ounces to 1½ gallons and can test up to 6,900 containers per hour on a single head for smaller bottles.

Profile Automation has been producing leak-detection machines since 1993. Currently, the company has four employees.

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Z Corp. to widen market for printers

By Joseph Pryweller
PLASTICS NEWS STAFF


CLEVELAND (June 27, 10:30 a.m. EDT) -
Z Corp., a maker of rapid-prototyping equipment for plastic parts, is entering the world of commercial color printers.

The Burlington, Mass., company is testing a line of its prototyping printers with Xerox Corp. for possible mass distribution, said sales manager Tim McGrath. Testing is taking place in Chicago but no decisions have made on whether the companies will work together in the future.

A Xerox collaboration could build traction for the rapidly growing company. Z Corp, which expanded its manufacturing facility in 2000, calls itself the developer of the world's fastest three-dimensional printer. The device makes powder-based parts in full color, from computer-aided-design formats and by using digital data in other media.

"The time is here when you can use a personal computer or laptop to make a part," McGrath said. "The 3D printer market is staring to explode."

Rapid-prototyping experts, including Terry Wohlers of Wohlers Associates Inc. in Fort Collins, Colo., have said they expected larger companies to enter the field and bring prototype printing to a larger audience. Z Corp. introduced 3D color printing in March 2000.

The company's new Z406 color printer - printing as much as 160 cubic inches of finished part per hour - uses print heads from Hewlett-Packard Co. that can be purchased at office supply stores. Other Z Corp. printers use a bubble-jet print head from Canon Inc.

Z Corp. exhibited its new printer at Plastics Encounter Cleveland.

"It eliminates a lot of the upfront costs of prototyping," said marketing associate Jenna Dziedzic. "Most customers operate the printer during work and make the actual part much later."

The printers, costing $45,000-$70,000, are used by many major U.S. corporations, including several automakers, and consumer product companies such as Nike Inc. and Kimberly-Clark Corp.

Z Corp. recorded sales of $10.5 million last year, growing more than 60 percent from 1999.

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Korea's KTech opens U.S. office

By Joseph Pryweller
PLASTICS NEWS STAFF

CLEVELAND (June 26, 4:45 p.m. EDT) - The Mold Doctor is in.
KTech Industry Inc., a maker of mold-repair equipment based in Seoul, South Korea, has opened its first North American office, in East Brunswick, N.J. The company will sell its patented Mold Doctor applicator gun and related hardening equipment to North American molders from the new office, said Steve Park, KTech vice president of sales.

The equipment allows injection molders to make minor tool repairs while the mold is inside an injection press, said Park, interviewed June 19 at Plastics Encounter Cleveland. The system uses electrical sparks instead of heat to repair steel and aluminum molds and dies.

"We can repair molds with no heat stress on parting lines," Park said. "It is used quite a bit in Europe and Asia, but we need to build more interest here."

The company employs six at its New Jersey office and has 11 field representatives. The equipment will continue to be made in South Korea while KTech builds market awareness here, Park said.

The equipment includes an electro-spark metal surface deposition and hardening machine that transfers pulses from electrodes through an applicator gun. The electrical pulses dissolve on the mold surface and produce an ionized alloy that bonds to the mold and hardens.

The process can be used to prevent erosion, heat cracking and scuffing on the mold over time, Park said. Several U.S.-based companies have been using Mold Doctor since early this year, he added.

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E-seminars make training more accessible

By Joseph Pryweller
PLASTICS NEWS STAFF

CLEVELAND (June 26, 2:45 p.m. EDT)
- When W. David Outlaw of molder Precise Technology Inc. was considering creating his plant's first distance-learning training program, he conjured the words of a long-suffering fan of the local baseball team.

That anonymous follower of the Tampa Bay Devil Rays, a team more accustomed to losing than a donkey at a horse race, once wrote: "If at first you don't succeed, failure may be your style."

Outlaw, plant manager of Precise's St. Petersburg, Fla., plant, had witnessed good workers leaving the company and unwilling to sit through training that amounted to endless hours of dull charts and lectures. Meanwhile, they were stuck in the same mode of failure, unable to get ahead with the company.

"We needed to train them a little differently," said Outlaw, who spoke June 21 in Cleveland at Plastics Encounter. "Our work force was very inefficient. And our policy stated that workers were only promoted by their tenure. The relative go-getters we had who wanted to learn were discouraged by that."

Something had to give, as the plant kept bleeding employees. With some timely financial help from the state of Florida and a new training regimen from the Society of the Plastics Industry Inc., the company re-adjusted its attitude and removed those advancement bars.

This spring, the Florida facility trained 60 people - 20 of them from other area molders - in injection molding basics. The employees, now certified through Washington-based SPI's training program, took courses through a satellite feed that was beamed into the plant.

State grants picked up the costs of the 28-hour training program, estimated to run about $700 per student, Outlaw said.

"The satellite dish had to be right here in the workplace," Outlaw said. "No one wanted to interrupt their living by going somewhere else. We tried to run it through the local junior college but no one had interest."

Distance learning, or the beaming of training courses directly to a worker's facility or cubicle, has been made easier by the evolution of satellite transmissions and the Internet. SPI trained about 300 molding workers in Florida this spring by satellite and expects to add another 350 people at 16 sites in the state this fall, said Gary Moore, SPI director of work-force development.

Meanwhile, resin companies such as Pittsfield, Mass.-based GE Plastics are using the Internet to educate customers on new products, design ideas and material applications.

GE Plastics runs about 50 e-seminars a month - up from one or two per month last year - over a Web site that includes a PowerPoint presentation and an interactive, open-question period done through electronic mail sent to the moderator.

About 5,000 people will have taken a Web seminar at GE by the end of the year, said Sam Stiller, GE Plastics e-marketing programs manager.

"Clearly for us, it's an efficient method of reaching customers effectively and intimately," Stiller said. "It's a tool to reach a lot of customers with a variety of messages. And from a cost standpoint, it makes sense."

From a time standpoint, GE's new approach is welcomed, too. The resin supplier used to roll out an 18-wheel, 70-foot-long truck across North America. The moving conference center, called Vector, would drive to different cities for on-site training on new applications and design tools.

"Customers really didn't have time to spend the whole day with us," said Stiller, part of the Vector team. "Some never got to participate. We can still deliver in a live format now, but many others can attend."

Each GE course runs about an hour in length, enough time to explore a targeted subject in depth but not lose audience interest, Stiller said. The cost depends on the topic and number of people involved but generally can run under $100 a session.

Sometimes, the courses are targeted to a single company, primarily product end users. At other times they can reach a broader engineering community. GE field representatives still continue their work at customer offices, using the Internet courses as a base to build upon.

SPI prefers the satellite method to the Internet feed. "When you're dealing with production workers in particular, you prefer live, full-motion visuals where you can show things and answer questions," Moore said. "You just can't do full video and animated graphics on the Internet."

SPI uses trainers from Charlotte, N.C.-based Polymers Center of Excellence for many of its certification training courses. It also has a higher-level, troubleshooting course starting this fall beamed from Chester, Conn.-based Paulson Training Programs Inc.

In Florida, unlike most states, if employees pass the certification test, the company gets back the course costs. Setting up the satellite dish can cost another $3,000-5,000 for a company but can pay for itself in productivity improvements from trained workers, Moore said.

Kentucky also is setting up a matching grant program, Moore said. And while the states of Massachusetts and New Hampshire do not offer funding, companies there have paid the cost of the long-distance training, he said.

At Precise, the training lasted two hours each day, twice a week for seven weeks. Testing was then done through SPI's National Certification in Plastics program. If Precise, based in North Versailles, Pa., develops leaders through the program, the satellite hookup will be worth the time and expense, Outlaw said.

"The theory is that we can keep training from becoming a cure for insomnia," Outlaw said. "We mix a few hours of training with practice in the plant, and that keeps people challenged instead of having them fall behind."

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China lures some companies, worries others

By Joseph Pryweller
PLASTICS NEWS STAFF

CLEVELAND (June 26, 11:40 p.m. EDT) - Mold-making-equipment supplier Incoe Corp. has opened a Hong Kong office and has its eye on opening its first manufacturing plant in China.

The Troy, Mich.-based company launched a sales and engineering office in Hong Kong in late May, said Colin James, Incoe vice president of international sales. The office, headed by James and called Incoe Hong Kong Ltd., will distribute Incoe's mold and hot-runner systems in Hong Kong and China.

The company is looking for a Chinese partner to help Incoe expand into that country later this year, James said. He was interviewed June 20 before speaking the next day at Plastics Encounter Cleveland.

China rapidly is emerging as a power in manufacturing. While much of North America and Europe are suffering the effects of an economic downturn, China's domestic growth has exceeded 8 percent during the first half of 2001.
"It's the most desirable location for Incoe's growth plans in Asia," said James, who recently moved from Incoe's office in São Paulo, Brazil. "We have many large customers in that region. Now it's up to us to service them at a nearby location."

James' first choice of location would be in Guangdong province, the southernmost region of China that includes Western manufacturing centers in Shenzhen and Guangzhou. Another possibility, but a less probable one, would be to open the plant near Shanghai, James said.

The Shenzhen area, near Hong Kong, has become a major port city for many U.S-based electronics, telecommunications and appliance companies.

Incoe plans to start with a small, joint venture plant and expand later. Competitors such as Madison Heights, Mich.-based D-M-E Co., where James worked for more than 20 years, have facilities in China. Incoe also runs an Asia-Pacific operation in Singapore.

The heady growth of China has disturbed some U.S.-based mold makers and molders, concerned over the amount of business lost to their Chinese counterparts.

China has made a charge in the amount of imports to the United States. According to Census Bureau statistics, 19.5 percent of imported products, or about $2.5 billion in goods, came from China to the United States last year.

"There's been a move from Taiwan and Japan to China," said Michael Paslawskyj, director of economic research for Livingston, N.J.-based CIT Group Inc., at Plastics Encounter. "In China, labor is about as dirt-cheap as it can be."
Molds are made quickly in China by some good shops, James said. They can be completed in 30 days or less in some cases, through good project management and a large work force.

Still, North American companies should not lose too much sleep - not yet, anyway - over business moving to China. For one thing, the exodus has not hit every industry hard. Automotive mold work for U.S.-sold vehicles still primarily is done on Western shores, said Pete Mozer, president of Auburn Hills, Mich.-based Delta Tooling Co.

And those customers going to China also face some hidden costs and difficult issues, some of which could drive them back to North American companies, James said. A company has to know with whom it is working or it could get burned, he said.

"We've heard of molds arriving in pieces or falling apart," James said. "It then can cost $10,000-$20,000 to repair a mold coming from Asia. You have to find a quality mold shop in Asia before you give them work."

And just because an Asian company signs a letter of credit does not mean it will honor commitments, James added. It is best to work through a middleman in Hong Kong or Singapore to find the right shop before moving ahead, he said.
Yet, that situation should improve as Chinese mold makers learn the trade, he said. It is an area to watch but not one to cause undue worry, he said.

"Be prepared to be very patient," James said. "Just like in the U.S., you sometimes get what you pay for with a cheap mold."

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GM pushing resin program on molders

By Rhoda Miel
PLASTICS NEWS STAFF

CLEVELAND (June 22, 12:20 p.m. EDT) -- General Motors Corp. wants its molders to purchase resins through GM, allowing it to leverage the massive buys into volume cost cuts.

The resin resale program is not mandatory, but participation will play into future sourcing decisions, said Mary Blair, global commodity manager for corporate raw material for Detroit-based GM.

The program has existed for several years, and "numerous" suppliers have taken part in it, Blair said. The difference now is that the company will use it as part of the overall criteria as to which supplier receives a contract for a specific component or module.

"If I had two suppliers out there that went into the final round, one participated [in the resale program] and one did not, I could ensure that the one that was participating would not be at risk from fluctuating prices," she said.

The idea, Blair said, is that GM can leverage its entire buying might for chemicals ranging from plastics to paint and solvents and help cut the potential for price fluctuations, while also ensuring overall quality supply "all the way back to the oil well."

That is buying and quality power that most companies do not have.

But the program could mean molders will miss out on their own volume discounts, Jeffrey Wincel, vice president and general manager of Donnelly Corp.'s modular systems business unit, said during a June 20 panel discussion at Plastics Encounter in Cleveland.

While participation in the resale program is voluntary, it will have to play into suppliers' long-term decisions, since failing to take part could mean risking future contracts.

"You're really put in a difficult situation," Wincel said. "You need to satisfy your customer. If you don't satisfy your customer, you don't get new business. If you don't get new business, you don't make profits."

North American automakers have been revising their relationships with suppliers for years, seeking givebacks and rebates, and forcing warranty and development programs further down the supply chain.

Late last year, DaimlerChrysler AG was the focus of suppliers' wrath when it stated it would require a 5 percent price cut by the start of 2001 and another 10 percent cut by the end of 2002. It eventually had to negotiate with some suppliers to phase in reductions, but the resulting ill will has left some companies with a sour taste in their mouths.

Automakers that take a hard-line approach risk missing out on new technology, Wincel noted, since suppliers that develop a new system are more likely to bring it first to a friendly face.

"Suppliers are being told, `Unless you do this, unless you do that, you're going to be gone,' " he said. "So the suppliers are saying, `We're just not going to give you the technology.'

"As this cycle continues, the [original equipment manufacturers] realize they're not going to get the technology and they're going to have to back off and change the way they do business.

Donnelly has stepped back from certain customers in the past because of those kinds of problems, he said. The Holland, Mich.-based manufacturer of interior and exterior mirrors cut back on GM in the early 1990s when the company took a hard line during Jose Ignacio López de Arriortua's 10-month stint as head of purchasing.

Donnelly continued developing new technology, however, so that eventually it won back GM business but with better terms.

When customers cut costs and times get tough, processors have to plan carefully for their future survival, said Chain Sandhu, owner and president of NYX Inc., a Livonia, Mich.-based molder of interior and under-the-hood components.

"You have to know going in what your cost is," he said. "If you don't know what your cost is, you're going to be one of those companies that [doesn't survive]."

That means having good machines that can produce quality products, having technology that others do not have and having confidence to take on projects others cannot. NYX maintains a 24-hour design operation, with offices both in Michigan and in India.

No one can make it without knowing their core competence, or by relying on 20-year-old machines that cannot stand up to the task at hand.

"What we are trying to find is that we know when to say no," he said.

Many of the complaints coming from auto suppliers are the result of programs designed by automakers to provide short-term cost-cutting results, rather than providing long-term growth strategies, added David White, director of sales-composites for Dearborn, Mich.-based Meridian Automotive Systems.

So far, overseas automakers that have manufacturing operations in North America have not encountered the same friction with suppliers, he said. Those companies tend to stick to a long-term plan. The transplant or "new domestic" automakers are sticklers for last-minute design changes or flaws, but more willing to work with a committed supplier.

"Ten years is short term for a Japanese automaker," White said. "One year can be extremely long term for an American one."

The GM program is not the only mass purchasing plan under consideration. Covisint LLC still is working out the logistics of allowing automakers and suppliers to use the on-line purchasing program to coordinate raw resin purchases, and potentially combine orders for volume discounts.

The venture, formed by the North American "Big Three" automakers last year, would phase in the raw material purchasing program with steel, then eventually expand to resin, said spokesman Tom Hill.

Covisint has not set a date yet for the system. At one point, officials hoped to have steel purchasing for suppliers and automakers set up by late 2000, but the program has not moved as quickly as they had hoped.

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Dot-com consortiums to do battle


By Joseph Pryweller
PLASTICS NEWS STAFF

CLEVELAND - The plastics and chemicals industry already has said "no way" to many of the independent trading exchanges that have sprung up on the Internet.

Now, the next battle for the hearts and dollars of plastics consumers will be fought by consortium-based dot-com companies.

One industry watcher, Leif Eriksen of Boston-based consulting firm AMR Research Inc., believes those companies could be in for a rocky road. They include hubs such as Omnexus, Elemica and the recently merged ChemConnect Inc. and Envera, as well as automotive consortium Covisint LLC.

AMR has predicted that by 2004, about 25 percent of plastics purchases in North America will be made on the Internet. The battle over who controls that market is just starting, Eriksen said.

"Even if as much as 20 percent of plastics and chemical industry purchases are done on the Web, those companies can only take about 0.001 percent on each transaction," said Eriksen, AMR research director for chemical and process industries. "Can you survive on that? They can't all survive, but maybe one has a chance."

For most of the companies, the honeymoon period is close to over, Eriksen said. Investors, and especially chief financial officers of large resin suppliers, are going to want to see a return on their money soon.

"No more blank checks are going to be written," he said.

Besides distributor GE Polymerland, most of the sites have not generated enough transactions to satisfy investors, Eriksen said. He added that the case can be made that GE's site is more of a single-source distribution arm that a more-diverse e-marketplace.

The winner in the plastics industry among dot-coms could be private marketplaces run individually by resin companies or other kinds of suppliers, not the more-ballyhooed public models, Eriksen said. Like Polymerland's site, many of them are focusing on connecting the computer systems of both customers and suppliers to their Web-based products and services.

"What hasn't changed is that the customer is king," Eriksen said. "Power has shifted to the buyer. Customers already exist for those [resin] companies, and that is why I think private exchanges will win the battle."

Eriksen spoke June 20 at Plastics Encounter Cleveland.

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Equipment sales plunge in first quarter

By Joseph Pryweller
PLASTICS NEWS STAFF

CLEVELAND (June 21, 12:05 p.m. EDT) -- Is anybody out there buying machinery?

New figures released by the Society of the Plastics Industry Inc. show U.S. equipment sales sliding by such a degree in the first quarter of this year that it makes last fall's weak results look downright inspiring.

The figures, compiled by the SPI Committee on Equipment Statistics, reveal that 908 injection molding machines were sold during the first quarter of 2001, a 42 percent fall off from the fourth quarter of last year. And the value of those machine shipments dipped to $162.89 million, down 45 percent from last quarter.

The value of blow molding machine shipments was down 16 percent from the fourth quarter of last year. Auxiliary equipment sales were off 11 percent from the fourth quarter.

"Every one of the machinery areas we looked at was off during this period," said Lori Anderson, SPI director of economic and international trade affairs. Anderson presented the first-quarter figures July 19 during Plastics Encounter, a conference and trade show in Cleveland sponsored by Plastics News.

The downward-sloping results reflect the economic downturn that is challenging all segments of the plastics industry. The slowdown, which started in the middle of 2000, has led to layoffs at several machinery companies.

The downturn has brought about a glut of capacity at processing plants. In the fourth quarter of last year, capacity utilization shrank to a shade under 80 percent. In June 2000, capacity had peaked for the year at close to 82 percent before starting its slide, Anderson said.

The SPI results paralleled those compiled by consulting firm CIT Group Inc. of Livingston, N.J. The company, also presenting its economic figures at Plastics Encounter, forecasts that capacity utilization at processors will average "a depressed" 74 percent in 2001, said CIT director of economic research Michael Paslawskyj.

"Any number below 80 percent means that people aren't buying," Paslawskyj said.

During most of the 1990s, capacity figures reached more than 83 percent, he said.

Purchases of plastics machinery this year are expected to fall to $3.03 billion, 16.5 percent below the record $3.64 billion set in 1995, Paslawskyj said.

Yet, some good news came on the global front for machinery companies. Exports outside the United States last year soared to a record $915.9 million, 20 percent higher than in 2000, according to the CIT figures.

"We were a bit shocked by that," Paslawskyj said. "We don't expect them to rise to that level this year, but we could be surprised once again."

For machinery imports into the United States, Japan continues to be the most dominant player, accounting for 33.5 percent of import sales last year. Imports for Germany, Canada, France and Italy all declined in sales, compared with 1999 figures, while Japanese imports were up more than 20 percent.

SPI recently started releasing the quarterly machinery figures. The association will announce first-quarter 2001 figures for extrusion equipment within the next month, Anderson said. SPI also plans to begin compiling figures for mold-base manufacturers later this year.

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Fledgling firm helps streamline resin transport

By Frank Esposito
PLASTICS NEWS STAFF

CLEVELAND (June 21, 10:15 a.m. EDT)
-- Graham Brisben's goal is to keep plastic resin rolling, rolling, rolling on train tracks and highways all over the world.

With that in mind, he founded Plastics Logistics Group LLC, a Chicago consulting firm that opened its doors in February and now has a roster of five clients.

PLG offers services in all areas of plastic resin transportation and logistics. Its current projects include working with Canadian National Railway to improve plastic resin operations at its cargo flow terminal in Toronto and finding ways to optimize short-line resin traffic for Burlington Junction Railway in Iowa.

Brisben has plenty of experience in that area, having spent almost two decades working for the Burlington Northern railroad and Transplastics, a Tampa, Fla.-based bulk trucking firm specializing in resin transportation.

Plastic resin transport is especially attractive to railroads because of its high volume and high shipping rates, Brisben said. But the market has maintained a relatively low profile. In his former job, Brisben said he often would get informational requests from customers on transportation-related topics such as hopper truck operation and railroad efficiency.

"These [topics] were mysteries to customers," Brisben said in an interview at Plastics Encounter Cleveland, held June 19-21.

The firm's potential client base includes plastics processors looking to improve their inbound resin delivery, resin suppliers looking to manage their rail and trucking operations, and transportation companies seeking growth options in the plastics market.

PLG even can extend its services to include designing and installing rail sidings if a processor wants to "bulk up" from gaylords to rail cars, Brisben said.

"A lot of the time, plastics companies just look at their traffic management as a cost center," Brisben added. "But if they look at their salaries, benefits and overhead, they can often provide that function at a lower cost."

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Indiana Polymers plans Canadian warehouse

By Frank Esposito
PLASTICS NEWS STAFF


CLEVELAND (June 21, 9:45 a.m. EDT) -- Resin distributor Indiana Polymers Inc. now is supplying generic and custom compounds and expects to announce a site for a Canadian warehouse by the end of the year.

The company's increased business in Canada and Ohio also has allowed it to add a sales rep in each of those areas this year, bringing its companywide total to seven. Additionally, Indiana Polymers is extending its product mix beyond standard commodity materials into more grades of engineering resins such as polycarbonate and ABS.

The compounding entry is being done through a group of regional toll compounders. The move came about as a way for Indiana Polymers to help its compounders with processing issues, according to Donald Berrill, who joined the firm as a sales representative in Cambridge, Ontario, earlier this year.

"Now, a guy will say, 'We're having a problem with warpage,' and we'll be able to modify a compound with filler to solve it," Berrill said in an interview at Plastics Encounter Cleveland, held June 19-21.

The Canadian warehouse will be Indiana Polymers' third, joining sites in Columbia City, Ind.; and Midland, Mich.

The firm's product mix is split evenly between prime and off-spec material. Commodity materials currently generate about 70 percent of total sales, although its engineering resin share has been growing in recent years.

The slowing U.S. economy will prevent Indiana Polymers from matching the 25-30 percent annual growth rate it's achieved recently, but the firm still expects double-digit sales growth in 2001, Berrill said.

Berrill added that Indiana Polymers has no plans to enter into compounding on its own.

"We're going to stick with what we do best, and that's distribution," he said.

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Panel to focus on work-force development

PLASTICS NEWS REPORT

AKRON, OHIO (June 11, 2001) -- Managers looking for innovative ideas on how to motivate workers and maximize productivity can gather much food for thought from the June 21 morning conference session at Plastics Encounter Cleveland. As part of the free business conference accompanying the June 19-21 trade show, a panel of processor executives will share insights into novel training programs and other initiatives.

Panelists include Wayne Wilson, corporate director for safety and training at United Southern Industries Inc. in Forest City, N.C.; Bill Saborsky, vice president of corporate human resources for Erie Plastics Corp. in Corry, Pa.; and Karl Szanto, VP of operations for Tech Mold Inc. in Tempe, Ariz. Troy Nix, executive director of the Mid-America Plastics Partners Inc. trade association in Indianapolis, will moderate the session, which is designed to be highly interactive between audience and panelists.

This 90-minute panel immediately follows an 8:30 a.m. breakfast presentation by W. David Outlaw, manager of Precise Technology Inc.´s St. Petersburg, Fla., injection molding plant. Outlaw will detail how Precise, working with the Society of the Plastics Industry Inc., won state grant funds to create an ambitious satellite training program at the plant - not only for Precise employees, but also for those of competitive Florida molders.

To register or for more details, visit www.plasticsencounter.com/cleveland or call (888) 368-7229.

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Encounter conference gains speakers, waives fee

PLASTICS NEWS REPORT

AKRON, OHIO (May 17, 11 a.m. EDT) -- Plastics News has added speakers and waived the fee for the business conference at the June 19-21 Plastics Encounter Cleveland trade show.

The morning conference sessions -- which start at 8:30 a.m., well before the exhibition floor opens each day -- will feature nearly two dozen presenters from firms including Meridian Automotive Systems Inc., NYX Inc., Delta Tooling Co., PolyOne Corp., Donnelly Corp., Ferro Corp., CIT Group Inc., StackTeck Systems Inc., General Polymers, Incoe Corp., and Midwest Tooling Group Inc.

One new addition to the program is W. David Outlaw, manager of Precise Technology Inc.´s St. Petersburg, Fla., injection molding plant, who will kick off the June 21 program with a breakfast case study. He will detail how Precise, working with the Society of the Plastics Industry Inc., won state grant funds to create an ambitious satellite training program at the plant -- not only for Precise employees, but also for those of competitive Florida molders.

Outlaw´s talk immediately precedes an interactive panel discussion by various plastics processing company executives about innovative workforce-development ideas.

On June 19, meanwhile, Chris Gick, director of industry dynamics for Nova Chemicals Corp. in Pittsburgh, will assess the factors impacting polyethylene, polypropylene and polystyrene supply and demand, and offer his view of the mid-term prospects.

Gick´s presentation immediately follows Tuesday keynote speaker Tom Murdough, chairman and chief executive officer of rotomolding giant Step2 Co., as he suggests managerial tips for dealing with change in today´s fast-moving environment.

The program´s other management-oriented topics include economic outlooks, work-force development, mold-maker competitiveness, automotive supplier challenges, e-marketplace viability, and compounding and distribution market trends.

The price for the June 20-21 injection molding and extrusion technical training seminars also has been discounted deeply, to just $99 for the first 20 participants in each, in recognition of industrywide belt-tightening. For details or to register, visit www.plasticsencounter.com/cleveland, or call (888) 368-7229.

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